Definition of SERVQUAL. Meaning of SERVQUAL. Synonyms of SERVQUAL

Here you will find one or more explanations in English for the word SERVQUAL. Also in the bottom left of the page several parts of wikipedia pages related to the word SERVQUAL and, of course, SERVQUAL synonyms and on the right images related to the word SERVQUAL.

Definition of SERVQUAL

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Meaning of SERVQUAL from wikipedia

- SERVQUAL is a multi-dimensional research instrument designed to capture consumer expectations and perceptions of a service along five dimensions (originally...
- classic study on Services marketing, which developed the concept of SERVQUAL. The SERVQUAL model has become fundamental in the analysis of marketing in the...
- expectations) as a simpler alternative to SERVQUAL. The scale is known as SERVPERF and is considerably shorter than SERVQUAL, and therefore easier and cheaper...
- service quality and proposes a scale for measuring service quality, known as SERVQUAL. The model's developers originally identified ten dimensions of service...
- excellence are important in a competitive organizational environment. The SERVQUAL- service quality model is one of the widely used tools for measuring quality...
- ISBN 978-0-02-935701-9. Valerie Zeithaml, A. Parasumaran, Leonhard Berry (1990): SERVQUAL [1] Sharon Dobson: Product and Services Strategy John Swearingen: Operations...
- the product attributes which are perceived to be important to customers. SERVQUAL or RATER is a service-quality framework that has been incorporated into...
- questionnaire called SERVQUAL has been developed to measure the customer's perception of the service. The dimensions of SERVQUAL are designed to measure...
- JSTOR 3069445. Parasuraman, A.; Zeithaml, V.A.; Berry, L.L. (Spring 1988). "SERVQUAL: a multiple-item scale for measuring customer perceptions of service quality"...
- The Free Press Valerie Zeithaml, A. Parasumaran, Leonhard Berry (1990): SERVQUAL - s. Sharon Dobson: Product and Services Strategy - s. John Swearingen:...