- sustainability. The
notion of "marketing systems" is at the
heart of
macromarketing thought.
Macromarketing may be a
fairly recent term, but the
ideas and interests...
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Macromarketing as a
Pillar of
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Journal of
Macromarketing, Vol. 26 No. 2,
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- The
Journal of
Macromarketing is a peer-reviewed
academic journal that
publishes papers in the
field of business. The journal's
editor is Mark Peterson...
- Management, Vol. 18, 2002, pp 445–461 Dixon, D.F., "Medieval
Macromarketing Thought," In
Macromarketing,George Fisk and
Phillip White (eds), pp 59–69. Boulder...
- ISBN 9780781787468. "Historical
Research in the
Journal of
Macromarketing, 1981-2005".
Journal of
Macromarketing. 2006; 26: 178-192. "Introduction to the Special...
- customer-focused to
provide the best
experience to the customer.
Islamic macromarketing focuses on
reformed marketing systems whose mechanisms are
based on...
- "Commercial Amphoras: The
Earliest Consumer Packages?".
Journal of
Macromarketing. 22: 107. doi:10.1177/027467022001009. S2CID 154514559. Twede, Diana...
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Macromarketing, Vol, 30, no. 3, 2010, pp. 210–21 Eckhardt, G.M. and Bengtsson. A. "A
Brief History of
Branding in China",
Journal of
Macromarketing,...
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Roger A. (2007). "Marketing Systems—A Core
Macromarketing Concept".
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consumption and the
quality of life: A
macromarketing challenge to the
dominant social paradigm.
Journal of
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