- of the trademark's owner. A
trademark is
prone to genericization, or "
genericide", when a
brand name
acquires substantial market dominance or mind share...
-
registration and keep its benefits. "
genericide". LII /
Legal Information Institute.
Retrieved 14
October 2024.
Genericide refers to the
gradual process of...
- and hula hoop.
These are
brand name
products that have been
subject to
genericide—"the
process by
which a
brand name
loses its
distinctive identity as a...
- Reports. Clankie,
Shawn (1999). "Brand Name Use in
Creative Writing:
Genericide or
Language Right?". In Buranen, Lise; Roy,
Alice Myers (eds.). Perspectives...
- "Lawyers of Kleenex" are
taking a soft
approach to the hard
realities of
genericide". Quartz.
November 3, 2022.
Retrieved June 1, 2024. "The
Kleenex Story"...
-
Frank Ahrens (5
August 2006). "So
Google Is No
Brand X, but What Is '
Genericide'?". The
Washington Post.
Retrieved 5
August 2006. Carrns, Ann (19 September...
- com.
Archived from the
original on 2016-03-08.
Retrieved 2017-04-09. "'
Genericide':
Brands destro**** by
their own
success – BBC News". bbc.co.uk. Archived...
-
Frank Ahrens (August 5, 2006). "So
Google Is No
Brand X, but What Is '
Genericide'?". The
Washington Post.
Retrieved August 5, 2006. Noon,
Chris (July 6...
-
Companies Managed Employees".
Smithsonian Magazine.
Retrieved 3 May 2020. "
Genericide: When a
Brand Name
Becomes Generic". CBC Radio. 6 May 2011.
Archived from...
- Play NYC
Preview Tour.
Archived from the
original on 11
December 2021. "'
Genericide': When
brands get too big". The Independent. 10 June 2011.
Archived from...
